Reshift Media Celebrates World Franchise Day With Launch of Local Marketing Toolkit

Reshift Media marked the inaugural World Franchise Day by launching a customizable local marketing toolkit built specifically for franchisees. Designed to boost community connection and campaign effectiveness, the toolkit equips operators with ad templates, social assets, and promotional guides to drive localized success.
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June 25, 2025

Reshift Media Celebrates World Franchise Day With Launch of Local Marketing Toolkit

In celebration of the inaugural World Franchise Day, Reshift Media unveiled a local marketing toolkit aimed at empowering franchisees to succeed in their unique communities.

June 11 marked the first-ever World Franchise Day, and Reshift Media made sure the celebration came with substance. The digital marketing agency partnered with the World Franchise Council to roll out a global initiative highlighting the role of franchisees behind some of the world’s biggest brands.

At the heart of their announcement is a franchise-focused marketing toolkit built to scale.

Tools Designed for Local Success

The toolkit features geo-targeted ad templates, local press release guides, customizable content calendars, and frameworks for regional influencer partnerships. All were built with a single mission, to help franchisees own their markets with tools aligned to brand standards.

Franchisees as Community Leaders

Reshift’s framework is being used to drive community campaigns ranging from charity partnerships to grand openings. One QSR operator in Ontario saw a 26 percent uptick in foot traffic after launching a Local Hero campaign based on the toolkit.

A Model for the Industry

With over 660 sectors touched by franchising, the demand for scalable, localized marketing solutions is growing. Reshift’s initiative shows that the future of franchise marketing isn’t just global, it’s grounded in community.